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    Home»Digital Marketing»Making A Successful Business Website for Beginners 
    Digital Marketing

    Making A Successful Business Website for Beginners 

    PetersionBy PetersionFebruary 9, 2024Updated:February 23, 2024No Comments3 Mins Read

    A reliable and strong online platform is essential for any business’s success in today’s digital world. Having a solid website is a gateway for great opportunities and great deals. With the right knowledge and tools, you can easily create an online platform to reach a wider audience, build credibility, engage with your customers, offer 24/7 customer support and grow your business. A decent website should not only be attractive but should also be user-friendly. Depending on the website’s intensity, you can hire a professional website builder or build your own website from scratch. If you are a beginner, here are some tips before setting up a website.

    1. Select a reliable web hosting provider.

      A web developer provider is a company that reserves or hosts website files and makes them accessible to the audience, for example, email hosting with IONOS. It is important to evaluate factors such as price, industry experience, customer support, portfolio, and ability to understand your objective, purpose and targeted audience when picking a hosting provider.

      2. Choose a relatable domain name.

      Your domain name is your website label on the internet, and it serves as a prerequisite for being present and discoverable on the internet. Like any other address, a catchy, relatable name is essential for being noticed by potential visitors and search engines. Consider using your own name as the domain.

      3. Clear purpose

      Know who are your audience and what you intend to do with your site. Clearly define your goals for both your business and your user.
      If the goal contradicts the website, you will have a problem reaching your target audience.

      4. Easy to navigate

      A user-friendly website should have elements like a header, breadcrumbs, search bar, footer, map, drop-down menu, and back and forward menu for easy navigation.

      5. Optimize your search engine.

      Search engines allow quick and easy visibility of your website. Optimized phrases and keywords as they incorporate your audience into the website content.

      6. Stand out

      Customize your website in relation to your brand messages and audience. Use images and video research shows that video and images will keep potential clients on a web page at a mode of approximately 50% longer – and the longer they stay there, the probability of their engagement goes high.

      7. Mobile friendly website

      Mobile is used in everything in today’s world. Design your website so that it can easily be accessed, have a responsive layout, avoid pop-up ads, use a larger and readable font, space out links and compress the images.

      8. Security

      Users’ security should be emphasized to gain the trust of potential customers. Frequently perform website security audits to avoid cyber-attacks. To secure your website, you can use strong passwords, run security scans, and update your security software and extensions.

      Conclusion

      By following the tips given above, you can comfortably create a website, reach your audience, and immensely grow your brand. Many people create and manage their websites using website builders. Rember that a good website should be easy to navigate, secure, appealing, and provide valuable information for its users.

    Petersion
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